Target Audience vs. Target Market: How to Leverage Both for Referral Marketing Programs
Do you know the differences between target audience and target market? Learn about each, and how to use them to create a profitable referral...
Do you know the differences between target audience and target market? Learn about each, and how to use them to create a profitable referral...
Loss aversion is a human tendency to place a greater value on items that we already possess, compared to those that we stand to gain. Here's how to...
Brand ambassadors are an effective way to drive conversions and increase revenue, but brand ambassadors can also help with qualitative tasks.
Every day businesses take up the challenge of social marketing, but many forget a crucial component for success: identifying the correct channels to...
46% of consumers turn to social media to help with purchasing decisions. Those are your leads! Here's how to catch and convert them.
Marketing budgets are increasing in 2014, and tracking is a priority. Tracking and analyzing social media ROI is easy. Here's how to do it.